Season 1 live · 1 of 100 lanes claimed
The leaderboard money can't buy.
A lane puts you on the board. Rank is decided by one number — verified humans you pull in from your own audience. No bids. No boosts. Top 3 split the pot when the season ends.
19 lanes left at $29 · then $49 · one-time, per season
- Prize pot
- $9
- Season ends
- 00:00:00:00
- Verified pulls
- 0
- Lanes left
- 99
0 raw clicks
1 claimed
Board wipes and restarts weekly
This ad slot is open.
One sponsor per season, one flat price, one clearly labelled box — placed above the board and never inside it.
$199 / 7-day season
Money buys this box. It can never touch the board below.
The board
Ranked by verified pulls only · ties to the earlier lanetopwar.lolFoundingMiddleweight
A live pay-to-rank leaderboard for products. Bid from $1, outbid whoever is above you, and #1 is yours until someone pays more.
0pulls0 24h
0 raw
30 click-outs
$9
= 30% of every lane sold + sponsor top-ups
$0
no lanes
$9
1 lane
$0
no lanes
Each class pays out of its own entries. Shown to the nearest dollar — the exact cents always sum to the pot above.
Paid out 24h after the season ends · top 3 hand-reviewed first
Sponsor the pot
Your brand on the prize. Never on the board.
30% of 1 entries is already in. Top-ups are arranged directly and appear on the board with your name.
Get in touch →What money can and can't do here
Read this once — zero confusion after.
Money can buy
- A lane in the season$29–$199
- The sponsor billboard — the one labelled ad$199 / 7d
- A pot top-up — your name on the prizeany
Money can never buy
- Ranknever
- Pullsnever
- A higher position on the boardnever
- Removal of a rival's pullsnever
On bid boards the biggest wallet wins and everyone else is furniture. Here the money sits around the board — the board itself only moves when real people show up.
Four steps. Sixty seconds.
No approval, no waiting list- 1
Buy your lane
One flat fee for the season. Price is set by lane number, never by bidding. You get a dofollow listing and a live battle card.
- 2
Post your pull link
outpulled.lol/r/you — drop it on X, in your newsletter, your Discord. Every visitor it sends lands on the board.
- 3
Every verified human = 1 pull
A real person, 5 seconds on the board, once per day (UTC). Most pulls wins. Top 3 split the pot, the board wipes every 7 days, and the next season starts with everyone at zero.
- 4
We build you a video
Within 24 hours of your lane going live, our AI turns your website into a 20 second narrated promo. It lives on your battle card and it is yours to post anywhere.
You are not fighting someone fifty times your size.
Declared at purchase · locked for the seasonRank is decided by how many real people you can bring, so on one open board an account with 200 followers is racing an account with 200,000 and the result is decided before anyone starts. So there are three boards inside this one. You fight your own size, and each class plays for the money its own lanes paid in — you are never funding a prize you cannot win.
Featherweight
under 1,000 followers
$0
0 filled
No lanes yet. First in leads.
Middleweight
1,000 to 9,999 followers
$9
1 filled
Heavyweight
10,000 and up followers
$0
0 filled
No lanes yet. First in leads.
Your class is set when you buy and locked for the season — followers gained or lost while it runs never move you. Hand-checked before payout.
Five or more lanes in a class pays its top three. Two to four: the winner takes the whole class pot.
A class of one gets its money back. Being first into an empty class costs you nothing.
1 of 100 lanes claimed across the three classes.
100 lanes. The price climbs every 20.
Flat entry · no bidding, everEvery lane includes a 20 second AI-made promo video of your product. Built from your own site, narrated, yours to keep forever. Free.
Entry is one-time per season and never touches your rank. Founding lanes (1–20) keep $29 re-entry for life. If the board sells out mid-season the operator can open 50 more lanes at $249 — same rules, same board.
What counts as a pull
Officiating · fully public- One unique person, once per day (UTC). The same device counts again tomorrow; the same device twice today doesn't.
- Human-checked (Turnstile), with 5+ seconds on the board.
- Raw clicks and verified pulls are both shown on every row of the board, always, side by side.
- Level on pulls? The earlier lane wins. Buying in sooner is the only advantage buying gives you, and it only ever breaks a tie.
- Top 3 are hand-reviewed before the pot pays out.
- Bot user-agents and failed human checks never become pulls at all. Anything that gets past that — click farms, replayed sessions, datacenter floods — is reviewed by a human and voided in public, with the count discarded.
Bot floods don't get you banned quietly — they get you embarrassed loudly. Every voided run is posted to the live feed with the count discarded. The transparency is the deterrent.
every lane · raw clicks and verified pulls shown side by side, from the first pull onward
This is a skill-based competition, not a lottery. Nothing is drawn, nothing is random — your result is how many verified humans you brought. The operator may disqualify any entry for fraud, and publishes the reason when it happens.
Your battle card
Auto-generated · live · sized for XFree with the lane · 20 seconds · yours to post anywhere
topwar.lol
Every lane gets a live card — rank, pulls, raw clicks, 24h momentum, and the taunt line you write yourself from your manage link. It updates itself, so every screenshot your rivals post is a scoreboard with your name on it. Posting it is how people defend a lane at 2am — and every post markets the board.
Questions people ask before entering
Short answers onlyCan I pay to rank higher?
No. Not $5, not $50,000. Rank is verified pulls only, ties to the earlier lane. The billboard is an ad, labelled as an ad, above the board — never in it.
What do I get if I don't win?
Every click-out your listing earned from the pooled traffic, a dofollow link for the season, and your battle card. 1 lanes are sharing 0 verified pulls of traffic right now.
I only have a few hundred followers. Is this winnable?
Yes — that is what weight classes are for. You compete only against lanes in your own class, and each class plays for the money its own lanes paid in. Featherweight is under 1,000 followers. A big account entering does not touch your pot, your rank, or your odds.
What if almost nobody enters my class?
You are better off, not worse. Two to four lanes and the winner takes the whole class pot instead of splitting it three ways. A class of one gets its contribution back, so entering an empty class cannot cost you the entry fee. Your class is set when you buy and locked for the season — nobody can drop into it late from above.
What is the free promo video?
A 20 second narrated commercial for your product, generated by AI from your own website's real pages. It appears on your battle card within 24 hours of your lane going live, and it is yours to download and post anywhere, forever.
What if I do not like my video?
Tell us once and we will regenerate it. One free revision per lane.
Does the video affect my rank?
No. Rank is decided only by verified pulls. The video is a bonus deliverable, not a scoring mechanic.
What stops bots?
Turnstile, one pull per device per day (UTC), and a dwell-time check — with every voided run posted publicly. Top 3 are hand-reviewed before payout.
Can I get a refund?
No. Once your lane is live it's yours for the season. The one exception is ours to make: if the board fills between checkout and payment, the payment is refunded automatically and no lane is assigned.
When does it reset?
Every 7 days. This season ends in the season has ended, the pot pays out within 24h, the board wipes, and the next season's lanes open — founders re-enter at their founding price.
What happens if it sells out?
100 lanes is the cap. If they all go mid-season the operator can open up to 50 more at a flat $249 — same rules, same board, same ranking. Nothing about a late lane is worse except the price.
Lane 2 is open. It won't be for long.
19 left at $29, then the tier closes and the next one opens at $49. Your audience is already there — point it at the board.